Reliance Trend retail has already brought on the Christmas mood, adding elements like reindeers, and penguins to its window displays with enough focus on the right colours, lighting and mannequins to keep up the vibe.
This story is from the December 2020 edition of Visual Merchandising and Retail Design.
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This story is from the December 2020 edition of Visual Merchandising and Retail Design.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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The Curated Art Of Window Shopping-Delhi
The new AIS Window experience center in Delhi designed by Four Dimensions Retail Design redefines the whole experience of buying window solutions in an immersive spatial narrative that blends storytelling and cutting edge technology.
When design enables purchases in a hypermart - DELHI
Departmental stores are spaces where the functional aspects take centre stage and design is more a matter of simply enabling product purchases. But Kwality Bazaar, Delhi, designed by Aatika Manzar, accentuates the incredibly important role design and aisle planning play in enhancing the shopping experience and thus maximising sales, in a supermarket environment.
High on hospitality - RAIPUR
Spread over an area of 50,000 sq. ft., and designed by Raipur based Azure Interiors, Clarks Inn Suites,the 52 key suites hotel is all about elevating the experience quotient of the space.
The Design Divas…
It’s the month that celebrates women with the International Women’s Day observed on March 8th. In this edition, we present three women entrepreneurs working in the retail design space who share their experiences and professional insights in an exclusive interaction with VMRD. Read on…
Reformed, restyled & restored - MUMBAI
Mumbai based Miyabi store designed by NACL ( Natasha Aggarwal Creative Living) is a stress-free fashion space that enables customers to browse and shop in a relaxing retail ambience.
A rich narrative with diverse materiality - AURANGABAD
Pehnawa is a three-storey fashionwear outlet in Aurangabad, designed by Portico Design Concepts. Spread across 5,400sq.ft., the space’s striking design adds its own muscle to the showroom experience.
Icy treats in fairyland
Bengaluru-based ice cream parlour GUD BUD, designed by Acme Designers, is all about recreating the magic of fairyland. The brand aims to transport customers to their childhood even as they savor the taste of the ice creams.
Transcending the Physical
James Breaks, Associate Director (Design) at rpa:group, London, writes on what makes for an authentic retail experience in the post-pandemic world, one that drives a meaningful brand experience and engagement.
A space to harness flowing energies …
Situated at Worli, Mumbai, the niche health centre AquaCentric Therapy designed by figments EXPERIENCE LAB, is not a conventional rehab space. It is a space conceived to provide holistic wellness and rehabilitation for people suffering from orthopedic and neurological disorders and helps them rediscover their energy.
A spatial dance of the feathers
With ‘experiential’ being the operative word today, it’s not just retail brands who are seeking to convert their customer touch points into spaces for aesthetic engagement. Pune-based real estate brand Kekarav, for example, has tied up with Ratnsorb Architecture and Design to craft its sales office cum experience centre into a space that reflects the beauty of its muse - Kekarav or peacock.
