With a heritage steeped in quality, innovation, and affordability, Duke began as a small knitwear brand and swiftly transformed into a popular name across the nation. Today, Duke is recognised as a leading brand offering a wide range of casualwear, winterwear, and denim products for men, women, and children.
Highlighting the brand's upward trajectory Kuntal Raj Jain, Director, Duke Fashions says, "Our journey has been about embracing change while staying true to our commitment to quality and affordability. From expanding its product portfolio to adopting international trends, Duke has consistently redefined fashion for the Indian market."
Denim Range & Target Audience Duke Fashions boasts a versatile denim portfolio catering to men and women. The collection includes:
For Men: Smart-fit stretchable jeans, classic straight fits, and versatile denim shirts. Denim jackets, available in various washes, add a rugged yet polished appeal.
For Women: High-waisted jeans, stretchable smart fits, bootcut, and trendy jogger jeans. Cropped and oversized denim jackets cater to both classic and modern tastes.
This story is from the November 2024 edition of Business Of Fashion.
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This story is from the November 2024 edition of Business Of Fashion.
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