CATEGORIES

MANAGING BACTERIAL DISEASES

Accurate diagnosis is the first step in a control strategy.

NIKE'S OLYMPIC TRIAL

IT'S GRAY SEASON IN BEAVERTON, OREGON. WET AND DANK, JUST WARM ENOUGH NOT TO BE SNOWING, THE MOMENT IN MARCH WHEN EVERYONE WEARILY AGREES THAT WINTER IS SUPPOSED TO BE OVER. SERENA'S TENNIS COURT SITS EMPTY, SPECKLED WITH A FEW DOZEN FLUORESCENT BALLS; A \"NO WALKING\" SIGN WARNS PEOPLE OFF RONALDO'S SOCCER PITCH.

Where the Design Jobs Are

The shifting winds of the U.S. economy in the past year have left designers disoriented.

CULTURE WARS

IN 2013, RODZ AND GORE FOUND themselves chatting in a tent in the wilds of northern Utah, attendees at a conference at which guests reportedly paid up to $12,000 to do yoga, fish, and kibitz with fellow entrepreneurs, would-be investors, and the author and psychotherapist Esther Perel.

CULTURE WARS

Tipping Point Stephen Miller's nonprofit is suing a startup over racial discrimination. The diversity of American business is at stake.

WORLD CHANGING IDEAS

FROM THE TINY SOUTH PACIFIC ISLAND OF NIUE то THE BUSTLING STREETS OF PARIS, FROM GUINEA TO SAN FRANCISCO, PEOPLE ARE DEVISING SOLUTIONS TO THE WORLD'S GREATEST CHALLENGES.

MEDIA

Inside Cesar's Palace NBCUniversal News chairman Cesar Conde's empire was rocked by a recent revolt.

THE PERPLEXITY EFFECT

WHEN YOU GOOGLE THE TERM \"PERPLEXITY AI,\" YOU GET A FAMILIAR-LOOKING RESPONSE: A LINK TO THE COMPANY'S WEBSITE FOLLOWED BY FOUR OTHER RELATED POPULAR QUERIES, A HANDFUL OF PUBLISHED ARTICLES, RELATED SEARCHES, AND AN ENDLESS SCROLL OF LINKS THAT IF PRINTED OUT MIGHT EXTEND FROM SAN FRANCISCO TO AUSTIN.

WORK LIFE

Nancy Reyes, CEO of the Americas at BBDO, answers our career questionnaire.

BRANDING

Tracking Schott The mind behind some of Gen Z's favorite brands wants consumers to embrace imperfection.

PODCASTING

The \"Great Men\" Theory of Podcasting Listen up, the 21stcentury frontiersmen are talking—a lot.

POLITICS

The Color of Money ActBlue has become the default fundraising machine for the Democratic Party. Here's why that's dangerous.

CREATOR ECONOMY

Carpe DM New platforms monetize intimate\" bonds between creators and their fans.

How to Incorporate Current Events to Your Email Blasts and Stay Relevant

Email marketing is a cost effective and straightforward method of getting your name and services in front of clients with just a few keystrokes.

If it's good for the soul, IT'S GOOD FOR THE BUSINESS

Visibility, name recognition and knowing you're supporting the community that makes your success possible are good reasons to take part in community service.

JARED PHILLIPS FOUNDER & CEO - VENTURE

A third-generation brokerage owner, Jared Phillips' journey began in the footsteps of his grandfather and father.

4 Qualities of Exceptional Employees

Hiring a new employee is one of the more stressful parts of being a business owner.

Emotional Fluency: How to Communicate with Clients When Tensions are High

Managing emotions, expectations, and personalities are central to a successful real estate career. After all, this is a business based on relationships and interpersonal communication.

How to Cut Down on Digital Distractions and Up Your Productivity

As a real estate professional, staying tethered to your phone and computer are likely par for the course. When your office is on-the-go and you're fielding round-the-clock questions from clients, it's only natural that you'll be drawn to your phone for professional updates. From refreshing your inbox and engaging with clients on social media, to drafting email blasts and coordinating with colleagues by text message-it can feel impossible to untangle yourself from the worldwide web.

Make Social Media Marketing Your Calling Card

These days, it's no secret that buyers begin their home search online. As the industry continues to take a digital turn, Realtors in the know must learn to utilize a whole new range of tools available to them and for good reason.

NICOLE ANDERSON

Top Agent Nicole Anderson became a licensed broker in 2022. She has consistently become a Multi-Million Dollar Producer at Ramsey Realty Group, with an average sales volume of $20 million a year.

Incorporating Charitable Giving in Your Real Estate Practice

Contributing to a worthy cause is a noble and meaningful endeavor, but it also presents positive byproducts for the giver: tax write-offs, name recognition in the community, and the ability to expand your network.

Keeping in touch - HOW TO STAY IN YOUR CLIENTS' LIVES FOR THE LONG HAUL

One sign of a great real estate agent is there long list of loyal client following. Part of achieving a great referral base is being a great realtor during the transaction. But, that's only half of the work. To truly be your client's realtor for life and keep them coming back to you as well as referring others to you, you have to stay in their lives past the transaction. Keeping in touch with your past clients can be one of the most important parts of your business, and one that many realtors tend to push to the wayside.

Concierge Care: Services that Lure Clients and Transform Your Reputation

It's a no-brainer: customer service is central to success in the real estate industry. While properties may be the product, this industry really revolves around people and the relationships you cultivate along the way.

5 Social Media Mistakes Real Estate Agents Must Avoid

There is perhaps no greater marketing tool for agents these days than having a large presence on social media, but there is more to social media marketing than just opening an account and gaining followers.

BAKER MCNICHOLAS GROUP

The Baker McNicholas Group opened the Compass office in Lake Forest in October of 2020. Together, they navigated the surging market, their paths intertwined by a shared dedication and a common vision of shaping their destiny in the real estate industry.

Cooperation, Not Competition, Creates Mutual Success for Agents

When people get along during a business transaction, everyone comes out happier.

The Making of A TOP AGENT

In the hustle and bustle of Real Estate lies artistry and skill honed by top-producing industry leaders. What is it that makes specific agents stand out for their success?

Small Yard? Big Statement: How to Make the Most Out of Micro Outdoor Spaces

When house-hunters compile their lists of musthave home items, a dreamy backyard space is often near the top. After all, who doesn’t want an outdoor oasis of their very own?

Reconsider Referral-Only When Planning for the Future

Many agents plan for the idea that working only on referral may not be sufficient during slower times of the year, in a down market, or when an agent needs to expanding into a new sector.