ROYAL ENFIELD INTRODUCES MAKE-IT-YOURS INITIATIVE ON APPAREL

For decades, Royal Enfield motorcycles have been a canvas for customization and personalization, as riding enthusiasts, artists, and customizers across the world have customised their Royal Enfields to reflect their own unique personalities, truly making it their own. Inspired by this, Royal Enfield introduced the Make It Yours initiative - MiY, an inventive and unique motorcycle personalization tool, along with the Royal Enfield Meteor 350.

WGSN: “ LOUNGEWEAR WON'T STAY STILL, IT IS EVOLVING AND ELEMENTS OF IT WILL BECOME A CORE CATEGORY.”

In an exclusive interview, IMAGES Business of Fashion talks to Francesca Muston, Vice President, Fashion, WSGN about the evolving loungewear market and its relevance in the near future.

MAKE VALENTINE'S DAY SPECIAL WITH GIFTS FOR LIFE BY ECO TASAR

This Valentine’s Day, wrap your loved ones in exquisite Indian weaves from Eco Tasar, an epitome of quality and style for the last 20 years. Specializing in hand-woven products, Eco Tasar is an eco-friendly brand with Zero carbon footprints and years of expertise and experience.

WORK FROM HOME ESSENTIALS: BRANDS & RETAILERS REVEAL COMFORT & UTILITY ARE ON TOP OF CONSUMERS' MINDS

A detailed look at why categories like casual wear, loungewear, athleisure, nightwear, etc., have witnessed unprecedented demand since the pandemic forced people to work from home.

FASHION FOR GOOD CONSORTIUM PILOTS RESOURCE EFFICIENT COTTON FARMING

Cotton makes up nearly 30% of global textile production, yet accounts for 24% of global insecticide use and being a water-intensive crop, can require up to 10,000 liters of water per kilogram in its cultivation. Innovation in cotton farming practices is greatly needed to reduce pesticide, land and water use.

BED AND BEDDING CO. LAUNCHES STORES FOR ALL BEDDING SOLUTIONS

In sync with the changing needs and preferences of consumers, Bed and Bedding Co., India’s first exclusive mattress retailing chain, has unveiled multi-brand stores in Pune for the true connoisseurs of rejuvenating sleep experience. These Bed and Bedding stores cum experience centers not only offer a variety of mattresses and beddings from all the top-selling brands of India and America, but they also offer the buyers the most compelling opportunity to get real-time assessment of the customization they should look for.

Fashion E-Commerce In 2021 & Beyond

As we inch towards recovery after a year in which the fashion industry recorded nethermost economic profits - an estimated dip of 90% compared to the profits made in the year 2019, there is an imperative for players in the fashion industry to make swift decisions and to go after the silver lining appearing through the dark clouds of 2020.

HOW SUSTAINABLE IS THE FUTURE OF SUSTAINABILITY?

With customers becoming more conscious of the impact of the brands they buy on the Earth, brands are expediting their attempts to appeal to the ever-growing and evolving market…

SPORTO - UNCHES NEW SHOPPABLE CHRISTMAS CATALOGUE

Christmas is called the season of giving and at Sporto we love gifting as much as anyone else. That’s why at Sporto we have an exciting list of pocket-friendly gifting ideas for you this Christmas. Check out this fantastic collection and make your gifting very, very merry this Christmas.

THOUGHTFULLY FASHIONABLE

As the notion of fashion continues to evolve rapidly, we take a look at how LIVA’s promise to comfort sustainability and wearer confidence makes it the ideal future of fashion.

REEBOK - REVEALS [REE]CYCLED C SSIC LEATHER LEGACY IN NEW “WRITE YOUR LEGACY” CAMPAIGN

In honor of the [Ree]Cycled Classic Leather Legacy and Legacy 83, Reebok reveals its second iteration of the “Write Your Legacy” campaign.

SHAZE - UNCHES NEW COLLECTION WITH KEEN EYE ON FINESSE & CRAFTSMANSHIP

Each creation is handpicked with a keen eye on subtlety, finesse, craftsmanship and uniqueness to keep up with the demands of Shazé’s connoisseur clientele.

Easybuy - CONTINUES AGGRESSIVE EXPANSION SPREE

SET TO REACH 100TH STORE MILESTONE SOON

FASHION RETAILERS USE ANTI-VIRAL TECHNOLOGY FOR FABRIC TO PREVENT COVID

Only a handful of retailers in India have been bold enough to adopt this dynamic solution to provide an enriching shopping experience to their consumers. IMAGES Business of Fashion brings you a list of retailers and the innovations they have introduced…

Brands in India 2021

Brands in India 2021

Restructuring Operations As Fashion Retail Revives

As the fashion retail industry witnesses a revival in demand, businesses would have to restructure their operating module to ensure that they stay relevant.

VAN HEUSEN COLLABORATES WITH COLOR THREADS INC. TO LAUNCH INSTEM'S ‘G-FAB' INNOVATIVE TECHNOLOGY IN INDIA

Van Heusen, India’s leading power dressing brand from Aditya Birla Fashion and Retail Ltd., has entered into a collaborative agreement with Color Threads Inc., to launch inStem’s ‘G-Fab’ technology in India.

LOUIS VUITTON UNVEILS LVXNBA COLLECTION WITH A VIRTUAL SELLING EXPERIENCE

Louis Vuitton unveils LVxNBA, the House’s first menswear capsule collection with the National Basketball Association (NBA) with creations by Virgil Abloh, Men’s Artistic Director of Louis Vuitton.

LIFESTYLE INTERNATIONAL PVT. LTD. APPOINTS KABIR LUMBA AS CHAIRMAN OF THE BOARD

Lifestyle International Pvt. Ltd, part of the Dubai-based retail and hospitality conglomerate, Landmark Group, announced the appointment of Kabir Lumba as Chairman of the Board, effective 1st April 2021. Lumba, CEO designate, Landmark Retail, Middle East, will be taking over the role from Ramanathan Hariharan, who will be retiring on the 31st of March 2021.

HOW HOMEGROWN BRANDS ARE GAINING PROMINENCE WITH CONSCIOUSNESS AND SUSTAINABILITY AS KEY FOCUSES

With the concept of Homegrown, brands will see more growth in the coming years since it’s become the intent behind a lot of our purchases today.

THE STATE OF FASHION 2021 - GLOBAL FASHION INDUSTRY SUFFERS A 90% ECONOMIC PROFIT DECLINE IN 2020

Key insights from The State of Fashion 2021 report by The Business of Fashion and McKinsey & Company.

INDIA'S FIRST EXCLUSIVE BUGATTI STORE New Delhi at Select Citywalk, Saket

Bugatti, one of the Europe’s leading shoe brands, has launched its first exclusive store in India.

GRADUAL PATH TO RECOVERY: FASHION RETAIL REGISTERS DEMAND REVIVAL

Aided by the opening of the economy and partly by the festive season, businesses across the country have registered an uptick in demand and sales. As fashion retail starts inching towards normalcy, we look at the dynamics of the market and what brands and retailers can expect in the upcoming new year...

FASHION FOR GOOD HARNESSES COLLABORATION & CUTTING-EDGE TECHNOLOGY TO CREATE CIRCULAR FASHION

Twelve pioneering players in the fashion and textile industries are breaking new ground by demonstrating an entirely circular model for commercial garment production.

ALIA BHATT LAUNCHES KIDS' LABEL SEASON ONE IS ALMOST SOLD OUT

Ed-a-Mamma was launched to foster a love for nature among children. The company will create world-class products for Indian kids and storytelling is at the heart of this vocal-for-local brand.

Post-Pandemic Retail

In the New Normal, innovations, inventions and contactless experiences are set to rule the retail space . . .

Phygital: A New Model Of Retailing

2020 promises to be a crucial year for Indian retail. Even though the digital world has slowly been creeping into our physical lives for a while, the hearts of Indians (and their trust) still lie with the physical retailer. . .

REEBOK AND CARDI B: DROP FIRST-EVER FOOTWEAR COLLECTION

The multi-platform global superstar debuts all-new campaign, celebrating self-expression and undeniable creativity. . .

THE FUTURE OF MODERN RETAIL: SERVING CUSTOMERS FROM A DISTANCE, PHYSICALLY & DIGITALLY

In the new normal, the line between online and offline shopping has completely blurred and the changes have culminated in the emergence of a new and hybrid retail model - physical plus digital retail, which is all about serving consumers from a distance…

VIRTUAL RETAILING : USING TECHNOLOGY TO TAKE STORES TO THE CONSUMERS

The COVID-19 pandemic has caused a fundamental shift in the way customers shop. They are still wary of stepping out and shopping and so, retailers are investing heavily in technology to take the stores to the consumers. In such a situation, technology has proven to be a boon for retailers…